Lagos Liv’n is a fashion Streetwear brand based in Dallas, Texas with the goal of creating modern African streetwear that embodies timeless and classic designs.
We were tasked with a full social media rebranding of the business to provide a more uniform and sophisticated look to match the brand’s vision and mission.
[CLIENT]
lagos liv'n
[SERVICES]
Photography, Videography, Website Design, Social Media Advertising
Lagos Liv’n launched in 2017 with a genetic stock themed website. We built a customized site that matches the elevated luxury streetwear aesthetic that defines the brand’s position.
In order to tell the brand story, we shot a Brand Explainer Video with the owner, Emeka Madueke, giving his personal design background, why he started the brand and his future where he sees the brand.
Photography / Videography
OUR PRODUCT SHOTS
As a clothing brand, product imagery is what sells the product. We focused on highlighting the structure and fit of each item, showcasing them as they would be seen in public.
Sessions is a discussion of Nigerian culture, history and insight into the Lagos Liv’n brand. The goal is to shed light on the history of our people and create dialogue around what makes us. We produced this series to help give a deeper insight into the brand and the brand’s messaging.
Sessions
Social Media Advertising
In order to drive both brand awareness and sales, we implemented a social media strategy focusing on increasing the brand’s target audience reach to develop brand recognition, then gradually transitioning to a sales focused approach. Within 6 months we were able to generate a 305% growth in monthly sales, currently averaging a 3x ROAS.
%20(1).webp)
